One of the hardest parts of starting a new business is ensuring that people know about you!
Advertising is often expensive and ineffective. You can pay thousands and receive no orders from advertising in the wrong areas.
You need to research your area and find out what people really use when they need your product or service. Do they look at the little booklets that come through the door? Do they watch the adverts on the screen while waiting in the Post Office? Will you need national advertising. All these forms of advertising will cost money that you cannot be sure of getting back.
These days every business need a website. It not only tells the world what you are offering, it also shows that you are professional.
The trouble is that many websites are tucked away on page 20 of Google and nobody visits them!
They can also be expensive and again, you may pay out and never receive the orders.
Try to find a web design firm that offers low cost websites for startup businesses like these low cost web designers in Hampshire. It could save you a fortune!